I already run UA. Why do I need retargeting?

The average app loses 77% of its DAUs within the first 3 days after install. Without implementing retargeting campaigns, 77% of that app’s UA budget is essentially going down the drain (Appsflyer study).

Do you provide creative services?

We offer custom creatives and custom pre-launch analysis. Our in-house studio can develop ads of any format but specializes in playable and video ads to maximize performance.

Why is retention important to growth?

Users try out a lot of apps but decide which ones they want to stop using within the first 3-7 days. The key to success is to get users hooked during that critical first 3-7 day period, and then keeping them engaged long term.

May 13, 2024

How can you maximize ad revenue without losing players?

By Margot Miller - Eran Friedman - Felix Braberg - Yael Takomi · 1 minute read

For apps that rely on in-app revenue, balancing monetization strategies and user experience is key to retaining players. But how can you find the right mix?

On-demand Webinar
45 mins

We talked about:

Optimizing ad placements and frequency
Tips for integrating hybrid monetization models
Personalized ad experiences

Expert Speakers:

Margot.2

Margot Miller,
Head of Content & Partnerships
@ Adikteev

Webinar#6-Aren

Eran Friedman,
Co-Founder and CTO
@ Singular

Felix

Felix Braberg,
Ad monetization consultant
@ 2&Half Gamers

Yael

Yael Takomi,
Ad monetization expert
@ Plunge Games