CREATIVES
BEST PRACTICES FOR RETARGETING.
Retargeting creatives are designed to keep users coming back to boost conversions. Adikteev’s in-house creative studio crafts campaigns unique to your app audience, covering the user journey from new installer to lapsed user. Get started with creatives that bring back valued users and maximize lifetime value.

RETAIN YOUR PLAYERS.
Predict, Prevent and Retain with Adikteev.

BUILD retargeting creatives
based on audience insights
Understanding your users is the key to effective retargeting. We create ads that resonate by analyzing user behavior and crafting messages that speak directly to their experiences.
Move past generic prompts. CTAs like "Continue Your Adventure" or "Claim Your Reward" are designed to resonate with returning users, encouraging actions that feel personal and relevant.
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Creative Formats specific to Your app
It’s important to cover a range of ad formats in your campaigns. While some formats might have higher average ROAS than others, each format plays a role in bringing your users back to the app.
MRAID: Engage users with interactive elements that adapt to user data.
Native: Seamlessly integrate ads for a smooth user experience that enhances engagement.
Video: Tell a compelling story that draws previous users back into your app.
Banner & Static: Perfect for concise reminders or prompts. Capture attention with striking visuals designed for impact.
creative workshops
After over 10 years exclusively running retargeting campaigns across all verticals, we have thousands of data points to guide you through the process of building a retargeting campaign specific to your app. If you’re an Adikteev client, join one of our creative workshops.
Brainstorm creative concepts
Analyze creative performance and offer strategic recommendations
Join workshops with our team to learn the best practices for retargeting creatives
MEET OUR CREATIVE TEAM
Our team of experts brings a wealth of experience in developing cutting-edge retargeting strategies. Get to know the strategists and creative minds who will transform how you connect with your app users.

Philippe KEANG Head of Creative

Sijie HE Senior Creative Designer

Benjamin GABOURY Playable Ads Designer

Valeria CHIABOTTO Senior Creative Designer

Chiara MELACARNE Creative Designer

Fernando ARAUJO DE CAMPOS PEREIRA Creative Designer / Developer

Coline MARGRAIN Junior Creative Designer
learn more about retargeting and creatives
Maximize your ROI with creatives unique to your app.