Resources

Check out how Facebook Instant Games is a new source of revenue to make up for reduced IDFA collection on iOS!
Check out how algorithmic segmentation can help you increase your campaign reach and impact to achieve your app marketing goals!
Check out 2020's recap in the app industry and learn more about what we expect in the year to come.
Learn more about the impact of reduced IDFA collection on retargeting and how to optimize your retargeting budget!
Learn how to efficiently analyze your audience to develop an audience segmentation strategy that brings back lapsed users and protects your UA investment.
Learn more about programmatic advertising and discover growth strategies for your app!
Learn more about what Adikteev learned from a live experiment to measure the post-IDFA REAL opt-in rate!